Our team is comprised of a collaborative mix of brand
cultivators, caption enthusiasts, algorithm aficionados, content
creation experts and aesthetic-obsessed social media managers
who work to bring your brand to life in the digital space. We’re
strategic in our thinking, data driven in our approach, and on
the pulse of the ever-changing landscape of social media.
Our team is comprised of a collaborative mix of brand cultivators, caption enthusiasts, algorithm aficionados, content creation experts and aesthetic-obsessed social media managers who work to bring your brand to life in the digital space. We’re strategic in our thinking, data driven in our approach, and on the pulse of the ever-changing landscape of social media.
Something Social was founded by Calli Cholodenko in 2014, just shy of a year after graduating from the University of Southern California. Calli noticed the growing need for businesses to brand themselves in the digital space and saw the opportunity for brands to engage with their audiences in a completely new way, which led her to launch Something Social, one of the first specialized social media agencies in LA. In addition to leading her team of best-in-the-industry talent, Calli provides ongoing training and consulting to fellow founders and brands through one-on-one consulting and educational workshops.